WebCreativi at 141 tour by VareseNews

Last Friday, February 21th, at 141 tour of VareseNews, Barbara Gorlini of WebCreativi talked about the importance of networking.

A philosophy that we carry on every day, and that has allowed us to enlarge our team and take on more and more complex projects of digital marketing and communication.

With an eye open to the future, we discussed the opportunities offered by the new technologies to move from local to global, as far as concern the image of places, companies and professionals, breaking down geographical and physical barriers in many areas of activity.

An opportunity to share ideas and new projects with entrepreneurs and local governments that have confirmed their common commitment to enhancing the image of the land Varese and of our businesses around the world, taking advantage of at the new attraction of Expo 2015.

Meanwhile, the 141 Tour continues: next stop on February 28 at Maga, the Museum of Modern Arts in Gallarate.

Follow the event on Twitter

Watch the livestream


Facebook celebrates 10 years with its look back

Ready to get emotional?

Even this time Mark Zuckerberg hits the mark, and just today, for celebrating of the 10th anniversary of the birth of the most popular social network in the world, he gives us a video that tells our story on Facebook.

Images of the past, the most clicked post, a collage of images that bring to life the memories of the past few years.

A rewind of our shared life in the network, where nothing is forgotten, which carries the signature of Mark in person.

Thank you Mark for inventing a new way of communicating, and for showing that the genius of a few can make the future change.

Here is the link to access your personal video: https://www.facebook.com/lookback.



WebCreativi rewards the use of Facebook among the commercial activities of Malpensa District

On January 10th, during the award ceremony of “Best Christmas Windows” competition organized by Malpensa Northern Ticino Trade District, WebCreativi rewarded the most active user of Facebook in the district.

As WebCreativi, we were entrusted with the management of the event, and we immediately used all the tools available to give greater visibility to the participants.

The Facebook page of the event was a useful tool of promotion, enhancing communication among merchants and customers, spreading the images of the stores trough the web and stimulating curiosity and interest with respect to the event.

WebCreativi decided to reward the shop owner that was most committed to keeping the Facebook page alive, with spirit of initiative, proving that when we work together we can do more and better.

Our prize goes to Orietta De Carolis, owner at River Line Sesto Calende.

Orietta has won a € 100 discount coupon valid for one of our service of her choice, for the development of the image of her store.

Congratulations Orietta!


premiazione webcreativi2

premiazione wecreativi 1


Press release:



I love Sesto Calende


YouTube rewind: watch the best videos of 2013!

As every year, YouTube Rewind offers a selection of the most famous emerging artist remind us of the best Top Hit of 2013.

From the Blured Lines and Harlem Shake, to PSY Gentleman, Macklemore & Ryan Lewis and many others.

But that’s not all, because there are many parodies among the official videos that have become popular around the world for their comedy!

Leave you the pleasure of discovering them by watching the official video YouTube Rewind 2013.


Reputation online: what does the websphere say about you?

The web has its own rules.

One of these is that people express their opinion freely. Some of them come out showing their faces in personal blogs and social networks, others may use fake profiles and aliases.

In any case, what people say on the web, cannot be cancelled.

Each comment enters the dense network of threads of the websphere and this creates the public image, and reputation, both of who writes, and of those who are mentioned.

For this reason, if you are a business man, a professional, an artist or a politician, and and have a public image, it is essential to you to constantly maintain the pulse of the situation with respect to conversations which involve you.

The way in which you choose to interact with your supporters, on one hand, and opponents, on the other, makes the difference.

In these circumstances, your communication skills and the ability to sustain the confrontation will make the difference.

You can decided to be supported by professional communicators to monitor you reputation online and act as moderators in public conversation in the web. At WebCreativi, we can do this for you, putting at your disposal specific customer relationship and crisis management skills.


Why invest in your image and reputation online? 

To know at any time the perception people have of you and your business

To understand you opportunity of improvement

Because competition can be unfair and use the web to discredit you

Because unhappy customers, if handled with care and attention, can become your best supporters

Because your image, in the digital era, is the result of what people say about you